I have expertise in the following areas of user experience and product design:
• Product / project kick-off workshops: Aligning all key stakeholders to the same North Star
• UX research: Filling in gaps where the team needs more information on the market and its customers and users
• Persona development: Writing concise summaries about key user roles
• Journey mapping: Documenting current and/or desired customer journeys through an end-to-end user experience
• Workflow design: Creating optimal paths from points A to Z in order to complete tasks
• Information architecture: Naming and organizing information and interactions into an intuitive, hierarchical system that users can navigate without assistance
• Low-fidelity design: Quickly iterating through screen layouts that enable a workflow to be completed
• High-fidelity / visual design: Investing more time into the official "blueprints" to be used by software or Web site developers
• Usability evaluation: Regularly engaging users in the design process, and having them confirm value and progress via various methods of evaluation
• Design systems and tokens: Creating systems and modes of governance for ways to standardize organizational preferences for design, and then operationalizing those into design and development tools (e.g. Figma)
• Artificial intelligence (A.I.): Advising and training on best practices for using (and not using!) A.I. in your design workflows
• UX coaching and mentoring: Starting a UX practice at your company? Need help with hiring or training? I am also available for these and any other non-project UX and product design needs.
• Product / project kick-off workshops: Aligning all key stakeholders to the same North Star
• UX research: Filling in gaps where the team needs more information on the market and its customers and users
• Persona development: Writing concise summaries about key user roles
• Journey mapping: Documenting current and/or desired customer journeys through an end-to-end user experience
• Workflow design: Creating optimal paths from points A to Z in order to complete tasks
• Information architecture: Naming and organizing information and interactions into an intuitive, hierarchical system that users can navigate without assistance
• Low-fidelity design: Quickly iterating through screen layouts that enable a workflow to be completed
• High-fidelity / visual design: Investing more time into the official "blueprints" to be used by software or Web site developers
• Usability evaluation: Regularly engaging users in the design process, and having them confirm value and progress via various methods of evaluation
• Design systems and tokens: Creating systems and modes of governance for ways to standardize organizational preferences for design, and then operationalizing those into design and development tools (e.g. Figma)
• Artificial intelligence (A.I.): Advising and training on best practices for using (and not using!) A.I. in your design workflows
• UX coaching and mentoring: Starting a UX practice at your company? Need help with hiring or training? I am also available for these and any other non-project UX and product design needs.